Tag Archives: Website

Does Your Website Need a Face-lift or Redesign?

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Is your current Website up to date? Is your information accurate and engaging? Is it easy for you to update? Or, is it in need of an overhaul?

You might need to get your Website overhauled for several reasons.

Your site never appears in Google, or ranks low. It’s difficult for you to use and update. It doesn’t work well or information is hard to find. Your company logo and branding have changed. The text size won’t change on your Website. The date on the bottom says 2008 or something similar.

All of the above means that you could be losing customers. Modernizing your Website doesn’t need to be a long and costly experience. Just make it simple for our customers to find what they are looking for. And, make it easy for you to update and keep your content fresh and relevant to your viewers.

If you’re not sure if you need a redesign, you can always have a Website review.

A Website review will help you make an informed decision. It’ll tell you if it’s time to update.

The report will show you the benefits of having your Website redesigned. It’s fast, easy and offers real solutions to help you increase your sales via a unique, informative Website.

Want to Save Money and Increase Your Sales Efforts?

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Wouldn’t you like to hire a salesperson that presents your Company exactly as you want? Always looks great? Never has an off month? That works 24/7? That has no learning curve? That requires no commissions, raises or bonuses? Whose salary may not be much more than an annual minimum wage?

That salesperson is your Website. The overall viability of any company is supported by sales. It’s more critical than ever to use your Website to empower purchase decisions in your favor.

A Website is the most cost-effective sales tool any company can have. It’s the first impression a prospective customer sees and the first place current customers search for information.

Everyone has a Website. But not everyone has a Website that helps create a steady pipeline of leads, increases sales and sustains future profitability.

Your Website should provide information and tools that empower users to make a confident, informed buying decision and strongly influence the sale. A convincing Website gives you an opportunity to establish a direct relationship with your customer.

Your Website should be a catalyst to help you achieve and sustain your sales success – a complete Website solution. If your Website has easy-to-read, thorough content, a strong branded look and well-thought-out navigation, it will be a powerful 24/7 salesperson – your stealth sales and marketing weapon.

Does Your Website Need an Overhaul?

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Time and time again, many businesses ask me this question. For many of you, your Website probably started out as an online billboard or brochure. That time has changed. Websites are now your No. 1 business calling card and 24/7 salesperson. Audiences now expect to quickly get detailed information, real services and take actions important to them online.

The key is to keep sight of your company’s goals and audience’s needs. It can start with comments like, “Our Website looks dated.” Or, “The amount of clutter has built up and key information is hard to find on our site.” And, “Are we doing everything we can online to have an impact?”

A few years ago, a thoroughly modern Website could ignore social media, RSS, accessibility and search engine optimization; it could do without Flash-based animation, rich media or have no blog. You only added content weekly or much less. When changes were needed, IT was called in to work with HTML code.

Things have changed, and keep changing. Now there are content management systems that you can update easily and as frequently as you’d like and much more. It’s important to have relevant content for your customers and prospects, and to keep your information up to date.

But how do you know? If you are unsure if you need a redesign, you can always ask for a Website review. It’ll tell you what you might benefit from when having your Website updated or redesigned.